Listed non-banking financial services firm Sanlam Kenya Plc (NSE: SLAM) has officially
rebranded to Sanlam Allianz Holdings (Kenya) PLC (“SanlamAllianz Kenya”).
The name change follows the recent formation of a joint venture between Sanlam and Allianz,
establishing SanlamAllianz as Africa’s largest non-banking financial services entity, with more than
200 years’ combined experience on the continent and beyond.
Speaking when he confirmed the official rebrand, SanlamAllianz Kenya Group CEO Dr Nyamemba
Patrick Tumbo said the name change reflects a continental commitment to raise the bar on the
delivery of non-banking financial services with localised attention. He added that the firm’s
subsidiaries, Sanlam Allianz Life Insurance (Kenya) Limited (“SanlamAllianz Life Insurance
Kenya”) and Sanlam Allianz General Insurance (Kenya) Limited (“SanlamAllianz General
Insurance Kenya”), will continue to be headed by Ms Jacqueline Karasha and Mr George Kuria
respectively.
As part of the rebrand, preceded by shareholder and regulatory approvals, Dr Tumbo reiterated
that the firm will enhance its client experience and distribution capacities through the deployment
of innovative technology-based solutions.
“The rebrand heralds a new dawn for us as SanlamAllianz, enhancing our corporate commitment
to advance our market effectiveness in the provision of quality, client-focused life and general
insurance products,” he said, adding that the firm will tap into the wider SanlamAllianz resources
and technical know-how to deliver exceptional services and solutions. SanlamAllianz operates in
26 countries and holds a combined total group equity value of over 33 billion South African rand
(approximately 2 billion euros).
On his part, SanlamAllianz Chief Executive Officer Mr Heinie Werth said, “Our ambition as
SanlamAllianz is to be among the top-three players in all our markets, and we will provide our full
support to SanlamAllianz Kenya as it strives towards this ambition.” To achieve this, he said that
the local team will follow a shared value approach with its staff, clients, business partners and
shareholders, as well as the markets, communities and countries in which it operates.